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a-tod
Concrete lighting fixtures
Define Your Light
Our design language
A design language is one that is recognizable and memorable in every way. From the first click on our website to the moment you gaze upon the concrete wonder – your journey should be simple, smooth, and full of excitement.
From imagination to reality
Roy Danziger is part of a new generation of designers and creators who are reinventing working with concrete, a massive material that becomes delicate, precise and full of light under his hands. After a long process of research, experimentation and innovation, he has developed a design language and unique production methods that did not previously exist on the market. Leading a new direction in contemporary design and responsible production, Roy strives for excellence at every stage, while ensuring minimal environmental impact and creating items with inimitable character, presence and uniqueness.
On time
Temporality is not an addition but is the basis of every creation.
In an era where products quickly become obsolete and are replaced over and over again, we choose to create the opposite: lighting fixtures that are meticulously and hand-crafted, and built to last and look relevant and impressive even in twenty years. Under our hands, concrete takes on a clean, precise, and quiet form, a form that is not based on a trend but on design principles that last over time.
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